Social Media Management
Posting that sounds like a real person from your town
Not stock graphics and motivational quotes. The businesses that do well on Facebook around here are the ones that look like a person runs them — because one does.
What that means in practice
What Social Media Management covers
Steady, not frantic
A few good posts a week beats seven lazy ones. Consistency matters more than volume, and it's more sustainable.
Your actual work
Photos of jobs you finished, people you helped, the truck in somebody's driveway. That's what gets shared around here.
Written in your voice
I'll spend time learning how you actually talk before I write anything that goes out under your name.
Comments answered
A page that posts and never replies reads worse than a page that posts nothing at all.
Local groups, used properly
The buy/sell/trade groups in these towns move more business than most people realize.
Straight answers
Questions I actually get asked.
Do I need to be on every platform?
Almost certainly not. For most local businesses around here Facebook is where the customers actually are, and doing one platform well beats doing four badly.
Can I approve posts before they go out?
Yes, and most people want that at first. It usually relaxes once you've seen a month of it and you trust the voice.
Where I work
Across Central Kentucky.
The Blueprint Session
Let's spend thirty minutes on your business.
No pitch, no charge. I'll look at your site, your Google listing and what your competitors are doing, and tell you plainly what I'd fix first. If you can do it yourself, I'll show you how — and if you don't need me yet, I'll say so.