Paris · Bourbon County
Web design and marketing for Paris, Kentucky.
I'm Jeff Becraft. I build websites and run local marketing for small businesses in Paris and across Central Kentucky — from Winchester, about as local as it gets. You get me on the phone, published prices, and plain English.
Paris is horse country and bourbon country, and both of those bring people with money from a long way off — but the everyday trade here is still neighbors serving neighbors along Main Street.
That combination is unusual and it's an advantage if you build for it. The same business can serve the farm down the road and a visitor who found you searching from a hotel in Lexington. Those two people need different things from your website, and most sites around here are built for neither. An honest, well-photographed site does more for a Bourbon County business than almost any advertising you could buy.
I can come to you. I'll drive out, sit down at your counter and go through it in person — because knowing the person building your website is half of why you'd hire somebody local instead of an outfit three states away.
You can also just go look at my work: Full Construction Roofing is a site I built, live right now, and I handle the marketing and the website for Clark Propane Plus, where I'm assistant manager.
Paris, Kentucky.
I'll drive out and sit down at your counter. That's the part an outfit three states away can't do.
What I do for Paris businesses
Six services, one person.
Web Design
Fast on a phone, the answer above the fold, one tap to call.
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Local SEO
Getting found by the neighbors already searching for what you sell.
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Google Business Profile
The free listing most businesses leave half-filled — often the first thing a customer sees.
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Google & Meta Ads
Paid ads run honestly. Your ad money goes to the platform — I never mark it up.
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Social Media
Steady posting that sounds like a real person from your town.
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Print & Branding
Cards, signs, truck lettering, logos — the things people still hold.
Learn more →Straight answers
Questions I actually get asked.
Should I be marketing to visitors or to locals?
Both, and they're not in conflict. Locals mostly need to know you're still there and how to reach you. Visitors need to find you at all, which is a Google listing and photos job. The same site serves both if it's built honestly.
What does a website cost for a Paris business?
My prices are published on the pricing page — no quote games. Website builds are flat-priced by scope and monthly plans are month-to-month. You'll know the number before anything starts.
I get most of my business from word of mouth. Why bother?
Word of mouth is the best marketing there is — a website and a Google listing just make sure it converts. When somebody recommends you, the next thing that person does is look you up. What they find either confirms the recommendation or quietly kills it.
Also serving
The rest of the Bluegrass.
The Blueprint Session
Let's spend thirty minutes on your Paris business.
No pitch, no charge. I'll look at your site, your Google listing and what your competitors are doing, and tell you plainly what I'd fix first. If you can do it yourself, I'll show you how — and if you don't need me yet, I'll say so.